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Benny reviews every application personally.

No sales team, no pressure. Benny responds within 48 hours and will tell you exactly which tier is right for you — or whether PCA® is the right fit at all.

Programs & Investment

Choose your starting point

Tier 1 — Rising Advisor

Up to $150K GDC · 8 weeks

$1,500

Tier 2 — Momentum Advisor

$150K–$350K GDC · 12 weeks

$3,600

Tier 3 — Elite Advisor

$350K–$600K GDC · 16 weeks

$4,800

Tier 4 — Platinum Mastermind

$600K+ GDC · 20 weeks · by invitation

$9,997

+ $1,995 · 8–12 Cohort Mastermind add-on (by invitation · U.S. & Canada)

Million-Dollar Advisor® Course

10 self-study modules

$797

CAGC Certification

8-week coach certification

$3,000–$8,000

Start your application

Benny reads every application himself.

Thank you — your application has been received. Benny will respond personally within 48 hours. (Demo form: connect to your CRM or email service to go live.)

Your information is kept private. No spam, no sales team. Benny reads every application himself.

Common Questions

Everything you need to know

How do I know which tier is right for me?

Each tier maps to a GDC band and career stage: Rising (up to $150K), Momentum ($150K–$350K), Elite ($350K–$600K), and the Platinum Mastermind ($600K+, by invitation). If you're unsure, apply anyway — Benny will confirm the right starting point personally.

What is the REGRET Diagnostic?

A gap-finder that scores your practice across six dimensions — Ruthless Focus, Extraordinary Team, Growth by Design, Radical Accountability, Experience That Earns Loyalty, and Total Life Design. Your two lowest scores become the focus of your first coaching session. You can take it now on the Diagnostic page.

What is the RESULTS™ methodology?

The seven-step framework that structures every coaching session: Refine the Outcome, Establish the Starting Point, Strategize the Path, Uncover Motivation Drivers, Lock in Accountability, Train and Transform Skills, and Sustain and Scale.

Is this in-person or virtual?

Programs are delivered virtually, with self-paced module work followed by live coaching sessions. The Platinum Mastermind cohort includes group sessions and, where scheduled, an annual retreat.

How much time does each program require?

Plan for a few hours per week: completing the module workbook, then a live coaching session. Tier length runs from 8 weeks (Rising) to 20 weeks (Mastermind).

Can I take the MDA Course alongside a coaching program?

Yes. The Million-Dollar Advisor® Course pairs with any tier. When you apply, Benny will help you sequence the two.

What is the CAGC program?

An 8-week certification that authorises coaches to deliver the No-Regret Practice™ framework under Benny's methodology. It's awarded through three gates — a written assessment, a live observed practicum, and a delivery plan.

How do I apply for Tier 4?

The Platinum Mastermind is by invitation. Submit an application indicating $600K+ GDC and Benny will review your fit for the next cohort.